Learning Journeys at LMA24

Need help choosing sessions at LMA24? Look no further! The following learning journeys serve as guides based on different communities and audiences within LMA. These recommended journeys are mapped to the following pre-conference programs and LMA Shared Interest Groups (SIGs). We encourage you to review all sessions to ensure you are selecting sessions that best align with your goals.

Pre-Conference Programs

Business Development
Solo/Small Team

Share Interest Group (SIGs)

Business to Consumer SIG
Client Value SIG
Competitive Intelligence SIG
Diversity, Equity and Inclusion SIG
Marketing Technology SIG
PR & Communications SIG
Social & Digital Media SIG
Solo/Small Team SIG