Annual Conference Advisory Committee

Williams

Rachel Shields Williams

LMA 2026 President
Director, Client Intelligence
Sidley

Coston

Michael Coston

ACAC Co-Chair
CEO
Coston Consulting

Helm

Tom Helm

ACAC Co-Chair
CMO
Smith Gambrell & Russell, LLP

Schiappacasse

Jenna Schiappacasse

ACAC Co-Chair
Director of Client Development
& Strategic Growth
Jenner & Block LLP

By the Numbers

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160+
SPEAKERS
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30+
SESSIONS
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90+
EXHIBITORS

Make new connections

At LMA26, cross-functional teams, cross-generational perspectives and cross-border experiences converge, uniting the full spectrum of marketing and business development professionals.

Tradition & transformation

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Tradition

Tradition underline

Legal marketing has long been grounded in strategy, relationships and reputation. The foundations of the field remain strong because of the tried-and-true practices that continue to deliver results. At the heart of legal marketing is a community that values connection, experience and professional integrity.

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Transformation

Transformation underline

From digital innovation and data-driven storytelling to generative AI and client experience design, the legal marketing landscape is transforming — rapidly and relentlessly. Transformation isn’t just about keeping up, it’s about moving ahead with innovation, intention and bold new ideas.

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